Superior customer experiences (CX) lead to more customer loyalty and sales. What holds back retailers and CPG companies from CX improvements?
47% of global retail execs cited supply chain problems as their most urgent challenge. 65% of retailers say data management issues keep them from making the best use of their data. 57% of CPG companies want to invest in digital solutions to create or improve direct-to-consumer sales.
What would help?
Check out these five data management success stories. Learn from ASICS and four other leaders in retail and CPG how creating a consolidated, single source of truth for their data led to:
- Supply chain optimization
- Better omnichannel ecommerce and online shopping experiences
- Improved business agility and productivity