Demand Science, providing a Global Revenue Intelligence Platform with a data-centric, innovative B2B product and solution set that delivers growth for over a thousand of the world’s largest software, technology and B2B services companies, today announced the acquisition of TrustedOut, SAS, a content intelligence platform utilizing artificial intelligence (AI) to enable global, content and data aggregation. Based in Paris, France, TrustedOut adds leading edge intent, content, and market intelligence technology to further augment and differentiate the Demand Science solution suite. TrustedOut will enhance Demand Science’s demand, data, content and analytics capabilities across its platform through fresh firmographic data, media-validated profiles, and AI-based predictive intent.
“The addition of TrustedOut enables us to leverage and accelerate our AI capabilities to predict marketplace intent in ways no one else is doing in the market,” said Peter Cannone, Demand Science’s CEO. “This acquisition bolsters our global intent data and intelligence offering, positioning us to provide substantial ROI across our portfolio of solutions for sales and marketing professionals, global executives and business owners. TrustedOut checks all of the boxes in support of our mission of providing the most accurate, healthy, recent and relevant B2B data in the industry. This technology furthers our focus on delivering innovative, leading-edge solutions unmatched in our industry.”
TrustedOut’s technologies interpret global media content and information, including near real-time releases across industries while leveraging AI to provide trusted, verified and unbiased data and market intelligence. The proprietary technologies deliver dynamic firmographic intelligence that utilizes multiple market and industry signals to augment, enhance and complete company profiles.