To help organizations create long-lasting customer relationships and grow recurring revenues, Oracle today announced subscription management updates to Oracle Advertising and Customer Experience (CX). The latest updates within Oracle Subscription Management help companies gain a clear picture of account health, with insights from finance, supply chain, and customer experience applications, to increase customer satisfaction and improve retention and renewals.
“Over the last 12 months, many organizations have embraced subscription business models to grow recurring revenue streams while enhancing customer experience,” said Katrina Gosek, vice president, Product Strategy, Oracle Advertising and Customer Experience (CX). “The latest updates enable businesses to quickly address issues that lead to customer churn and take steps that enhance the subscription experience to improve the likelihood of renewal.”
